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Mobile Searches are Dominating Web Traffic
We are becoming an increasingly mobile society and use our phones for almost everything. With more usage of smartphones, the traffic to websites from traditional computers is dropping steeply. In 2015, mobile traffic exceeded regular computer usage for the first time and it has only increased from that point. An estimated 60% of all searches

LaunchUX Joins Greencastle-Antrim Chamber of Commerce
GREENCASTLE – LaunchUX, a digital marketing and business consulting firm, has officially joined the Greencastle-Antrim Chamber of Commerce. Together, LaunchUX and the Chamber are committed to supporting Greencastle’s business community by helping businesses of all sizes connect with their customers. LaunchUX is a web building, hosting and branding company that also provides social media and

Four Resolutions to Get Your Digital Branding in Shape This Year
A new year brings new determination to reinvent ourselves, and to commit now to a course of actions that will develop a part of ourselves that has either fallen into neglect or has been on the backburner so long we don’t remember putting it there. Every year, we resolve to lose weight, travel the world

Mobile Sites Vs. Apps: What’s Best for Your Business?
Three mobile trends are converging at this moment, and the fallout is drastically changing the landscape of mobile engagement. First, Apple is making it increasingly difficult to get an app approved into its store. Second, Google is making mobile-optimization a priority for SEO. Third, mobile searches are making up an ever-increasing percentage of web activity.

Social Media Coach
Social Media Coach A Social Media Marketing Coach can be a powerful ally for business owners who want to strengthen their social media presence, but either aren’t sure where to start or want to make sure that they are using the optimal strategies for their chosen platforms. These stakes are especially high for solopreneurs, local

Five Questions You Should Ask Your Web Hosting Provider Before Your Site Goes Live
5 Web Hosting Questions As with any business contract, it is important to ask questions that clarify the services being offered, who is responsible for various aspects of the operation and what measures are in place in case the “worst” happens. However, many people fail to ask even basic questions regarding the terms of their

How many Facebook Likes Should I Have?
How many Facebook likes should I have? “I need more Facebook Likes” is a thought every business owner has. Knowing the importance of having a Facebook is something almost all business owners understand. The goal of Facebook is to provide relevant & engaging content that reaches Facebook users- keeping you top of mind. One thing

Four Things That are Affecting Your Website’s Search Ranking
Beyond Keywords It’s no secret that Google sets the general standards for online search, but identifying those standards can be a bit more cryptic, and meeting those standards can be even more challenging. The internet has come a long way from the days of long, repeating strings of keywords at the bottom of geocities pages