Website Development

CASE STUDY: Franklin County Free Press

Franklin County Free Press, an independent news website serving Franklin County, Pennsylvania, was launched by founder/editor/reporter Vicky Taylor with the ambitious goal of providing residents with free and easy-to-access local news. Taylor, who produces and edits the majority of the content, and her small team of contributors post articles several times per day, and the …

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Benefits of Subscription Based Websites

Subscription based websites are becoming more popular for business owners. There are so many benefits to building a membership site – supply replenishment, creating a private area for your customers, creating a stable income, creating relationships with customers, easier forecasting, and much more. Subscription based websites are also very convenient for your customers as well. …

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Content Marketing

How To Increase eCommerce Sales During Covid-19

For a while now, consumers have been embracing the convenience of online shopping. It’s the reason why malls are closing in favor of Amazon and other large online retailers. But for small / medium sized business owners who rely on locals for sales – there hasn’t always been a need to have an ecommerce store. …

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How To Increase eCommerce Sales

Increasing ecommerce sales is a very important goal for every company that has online sales. Fortunately there are plenty of tactics to boost ecommerce sales – many of these tactics can be implemented immediately and others are more of a long term solution for increasing sales. Here are some important topics to consider: Increasing ecommerce …

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Advantages to Websites Designed for TeleMedicine

With the rise of popularity with ordering products and services online – why not add online services for your practice? TeleMedicine, also known as TeleHealth has many benefits for both primary care and specialists. TeleHealth/TeleMedicine is defined as the delivery and facilitation of medical and health-related services via telecommunications and digital communications technologies. LaunchUX has …

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Mobile Friendly Sites Have Never Been More Important

In 2016, it was reported that 51.3% of website traffic came from mobile devices such as smartphones or tablets. The typical computer usage in that year was 48.7%. It is nearly 2019 and not surprisingly it is estimated that mobile usage is now nearing 60%. With mobile usage on the rise and already dominating internet …

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A-B Testing Part One: Optimizing User Experience (UX) for Websites

In his book “Why We Buy: The Science of Shopping,” Paco Underhill revealed (with meticulous research) how people actually behave in retail stores. He didn’t do it by asking them to fill out surveys about the retail shopping experience. That would have only told him what people think they want – and what they want …

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