For a while now, consumers have been embracing the convenience of online shopping. It’s one of the primary reasons why malls are closing in favor of Amazon and other large online retailers. But for small and medium-sized businesses that rely on local residents for sales, it’s possible that there hadn’t been a need to have …
E-commerce is Critical During the COVID-19 Pandemic Read More »
Increasing ecommerce sales is a very important goal for every company that has online sales. Fortunately there are plenty of tactics to boost ecommerce sales – many of these tactics can be implemented immediately and others are more of a long term solution for increasing sales. Here are some important topics to consider: Increasing ecommerce …
Local SEO is the optimization of a website for local search results. Smaller businesses who only have local clients should be focusing their local SEO. Four reasons why small businesses need local SEO: Helps you target locals. Local SEO is very important for mobile searches and it helps you grow local connections. Local SEO adds …
How does a $10/month website become a $50/month website hosting fiasco? One add-on at a time. The major players in the web hosting world (you may have seen their Super Bowl ads) like to lure customers in with what at first seems to be a very attractive monthly website hosting rate, but it is quickly …
Everything You Need to Succeed: Website Hosting Plans Read More »
This story was featured in the Fall edition of The Urban Connection Central PA’s leading publication for diversity, inclusion and multicultural news. To get the strongest impact for a business, non-profit, or recruiting effort a look at geofencing technology is likely the most powerful method of getting your message to the right individuals. The internet has …
In July of 2019, Nathan Neil, the founder and primary project manager of LaunchUX had a problem: His toilet was very much broken. From previous work that he had done on his home, he already had a contractor on call. However, the contractor was unavailable at that exact moment, so rather than wait, Nathan made …
Hiring Experts: The Parable of the Digital Marketer and the Broken Toilet Read More »
With the increasing competition in the online world, business professionals are more curious to know the best tactics to ensure audience satisfaction. They are looking for new SEO matric to boost their online presence; but beyond all, they often forget to manage their website speed online. No matter how much time you spend to create …
As part of our content marketing services, LaunchUX writes, optimizes and maintains blogs for some of our clients. We primarily write them for regional companies in specialized, highly competitive fields where enhancing SEO rankings and establishing expertise are equally important. And blogs are a great way to achieve both. At LaunchUX, we understand that you …
The Benefits of Blogs for Search Engine Optimization and Content Marketing Read More »
In his book “The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google,” author Scott Galloway makes the case that it is very difficult for the average person to get through the day without interacting with at least one of these companies. Many people interact with all four of these companies regularly. These companies …
Google My Business Part Two: Google Versus Facebook – or – Search Goes Social Read More »
We’ve spoken before on this blog about Google’s long-view approach towards overall web optimization, which rewards: “Secure, fast-loading websites that deliver quality, regularly-updated content whether it is accessed on a computer, a smartphone or a tablet while maintaining an active social media presence.” It’s a bit of a mouthful, but contained within that single (run-on) …
Google My Business Part One: Better Search Ranking, Better Search Results Read More »
