LaunchUX Case Study: Shafer Equipment Company

Business Overview
Shafer Equipment Company offers rental, sales and maintenance of construction equipment and safety gear. Nearly all of their business is done online.

Company Objective
Shafer Equipment Rental’s website and systems were shut down by a hacker that remotely accessed their system; changing the staff’s passwords, and shutting down their online operations. This can be detrimental for a company that heavily relies on their website for equipment bookings, rental quotes, e-commerce and financing options.

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Web Traffic Increase
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SEO Exposure

How We Approached It
After a site has been hacked, it is virtually impossible to recover the old website. Our team sat down with the staff at Shafer to learn about their company, suggesting new approaches to help the business grow. We redesigned their page to act as an online, front-facing interface for the company

“LaunchUX rebuilt our crashed website in a timely manner, and it looks better than the original. They also restored access to all of our other accounts. It is unbelievable how fast they get back to us on service tickets. It’s like they never sleep, and I’ve never been more confident than working with LaunchUX.”

Travis Shafer

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